Passle CMO Series Podcast

Episode 101 - Drinking from the firehose: Sarah Kempsey of Montgomery McCracken on the first 12 months as a new CMO

Listen Later

Throughout the CMO Series Podcast, we've delved into the challenges faced by legal Chief Marketing Officers. Few periods in a CMO's career are as demanding as the first 12 months in the role. Today, Eugene McCormick has the privilege of speaking with a true trailblazer who has thrived under this pressure. Join us in welcoming Sarah Kempsey, CMO at Montgomery McCracken.


Drawing from her wealth of experience, Sarah shares invaluable insights on navigating the complex landscape of legal marketing. From establishing a strong foundation to overcoming obstacles, she offers practical advice and strategies tailored for new CMOs. 

Sarah and Eugene discuss: 

  • Sarah's journey to her current role as CMO
  • Highlights of Sarah's 12-month tenure as a CMO
  • Sarah's proudest accomplishments and biggest challenges
  • Navigating the absence of a playbook and finding the right approach
  • Personal growth and changes throughout the 12 months
  • Sarah's one key piece of advice for legal marketers facing ambitious and challenging times
    • ...more
    View all episodesView all episodes
    Download on the App Store
    Passle CMO Series PodcastBy Passle
    • 5
    • 5
    • 5
    • 5
    • 5

    5

    4 ratings

    More shows like Passle CMO Series Podcast

    View all
    This American Life by This American Life

    This American Life

    90,920 Listeners

    The Rainmaking Podcast by Scott Love

    The Rainmaking Podcast

    46 Listeners

    The Watch by The Ringer

    The Watch

    5,329 Listeners

    The Rest Is Politics by Goalhanger

    The Rest Is Politics

    3,276 Listeners

    The Mel Robbins Podcast by Mel Robbins

    The Mel Robbins Podcast

    20,541 Listeners

    The Rest Is Politics: US by Goalhanger

    The Rest Is Politics: US

    2,295 Listeners