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Episode 103: How to Achieve Excellence in B2B Content Marketing
In this episode of #TheGTMPack podcast, we interview Jonathan Gandolf, Founder & CEO at The Juice based in Indianapolis, Indiana.
In this conversation, we dig into:
š” The founder journey & what inspired Jonathan to launch The Juice
š” How to approach developing a content marketing strategy that maps to the buyer journey/sales process
š” What the "modern B2B marketer" looks like in 2025 & beyond
& more!
#contentmarketing #b2b #marketing #cmo #salescontent #salescollateral #salesassets
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By AssetmuleIn this episode of #TheGTMPack podcast, we interview Jonathan Gandolf, Founder & CEO at The Juice based in Indianapolis, Indiana.
In this conversation, we dig into:
š” The founder journey & what inspired Jonathan to launch The Juice
š” How to approach developing a content marketing strategy that maps to the buyer journey/sales process
š” What the "modern B2B marketer" looks like in 2025 & beyond
& more!
#contentmarketing #b2b #marketing #cmo #salescontent #salescollateral #salesassets