How do you market yourself?

Have any room for improvement?

Lots of room?

Marketing yourself is more than just making you seem like a big deal.

It really DOES make you a big deal.

And you end up closing much bigger deals when you do start to market yourself.

But have no fear,

John Sonmez is here to pump you up.

..and your reputation (don’t worry, it doesn’t even take that much to market yourself right).

John didn’t retire at 33 for no reason.

He wants to tell you exactly how you can leap frog your retirement just like he did.

In this interview,

We talk about why you have to build your brand/name and reputation so that people start to talk about you (and start to really PAY too)

Although he teaches developers how to break out of their shell and make a TON of money,

His strategies WILL work just as well for you in your industry.

As long as you have a skill,

..and you know how to market the crap out of it,

Then you will always have a lot of money.

Skills (x) Marketing = Money.

Because most peope don’t think they can build up that reputation.

Or that they shouldn’t..

But John Sonmez is here today to show you different.

Don’t miss the part where he talks about the lowest barriers of entry that’ll allow anyone with a selected niche and profession to be the next Michael Jordan of their industry…

 

In this episode, you’ll discover:

* how to combat big brands’ marketing firepower and separate yourself from the pack

* why it’s better to pick a niche now rather than later (don’t be a generalist… it’s a tough go)

* the lowest barrier of entry it takes to get started if you’re now at square zero (now you have no excuse not to start today)

* eye opening examples of how John would niche down if he were several different professions in order to get better clients, more often

* the fantastic advantage that creating a product gives you when you are trying to scale

* the benefits of niching down so darn deep (a niche expert gets celebrity status more than you think, and all the benefits that come with that)

* imposter syndrome… why it’s not always bad and how to tell if you will get it or already do

* how have a reputation will astronomically increase your income and how often you get it

* super tracking pixel abilities that will grow attention and bring more targets onto your product, service, or content

* that you don’t need that much name recognition to tap into all the glory that marketing yourself well brings

* the beauty and power behind a retargeting funnel… learn exactly how John crafts his together

* that building relationships and trust is what will get you sales today more than ever (the cold sale has never been colder)

* the “acting as if” concept that you must develop to become a well known professional (no matter your profession)

Mentioned:

* Pat Flynn

* Zig Ziglar

* simpleprogrammer.com

* Soft Skills For Software Developers Manual (definitely not just for software developers)

* How To Market Yourself As A Software Developer (course not only for developers – use code “McMethod” for $100 off)

Intro and outro backing music: Forever More by