Virginia Commonwealth University Head Basketball Coach Mike Rhoades says that his whole team can "E.A.T." together when they act on the core values of Enthusiasm, Appreciation, and Toughness. Rhoades, who has been the head coach at Randolph-Macon College (Ashland, VA), Rice University (Houston, TX), and now VCU (Richmond, VA), grew up in Pennsylvania and played college basketball at Division III Lebanon Valley. There, he won a national championship, was named the national player of the year, and was an All-American twice. Upon graduation, Coach Rhoades quickly learned that coaching basketball was going to be his path and since his first assistant coaching job in 1996, he hasn't looked back since. Filled with many lessons from the court – as a player and a coach – that serve as parallels to both business and life, Coach Rhoades will inspire you and your team to come together and “E.A.T.”