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Episode 11: The Story So Far: Our Rebrand in Real Time
What happens when a brand agency realizes it’s outgrown its own identity?
In this special behind-the-scenes episode, host Edmund Manasan shares the real story of how ASTIGS Design Inc. went from a traditional branding agency to a fully embedded Creative-as-a-Service (CaaS) partner – and how the Rebrand 100 campaign became the vehicle for that transformation.
This isn’t about trends or tools. It’s about alignment. Identity. And the grit it takes to rebuild while still in motion.
Produced by ASTIGS Design Inc. – Creative-as-a-Service
💡 Plug Us In | 🎧 Subscribe to the full series | 📩 Read Brand Amplifier Today
View all episodes
By Edmund ManasanWhat happens when a brand agency realizes it’s outgrown its own identity?
In this special behind-the-scenes episode, host Edmund Manasan shares the real story of how ASTIGS Design Inc. went from a traditional branding agency to a fully embedded Creative-as-a-Service (CaaS) partner – and how the Rebrand 100 campaign became the vehicle for that transformation.
This isn’t about trends or tools. It’s about alignment. Identity. And the grit it takes to rebuild while still in motion.
Produced by ASTIGS Design Inc. – Creative-as-a-Service
💡 Plug Us In | 🎧 Subscribe to the full series | 📩 Read Brand Amplifier Today