<p>Text version of this post -- with links to the underlying studies: <a href="https://www.swordandthescript.com/2025/09/touches-b2b-prospects/" rel="nofollow">https://www.swordandthescript.com/2025/09/touches-b2b-prospects/</a></p>

Text version of this post -- with links to the underlying studies: https://www.swordandthescript.com/2025/09/touches-b2b-prospects/

<p>Text version of this post -- with links to the underlying studies: <a href="https://www.swordandthescript.com/2025/09/touches-b2b-prospects/" rel="noopener noreferrer">https://www.swordandthescript.com/2025/09/touches-b2b-prospects/</a></p>

Episode 116: Data: How many touches does it take to attract and turn B2B prospects into customers?

This podcast covers B2B marketing, PR, communications and social media. We look at studies and data to find what's working and what isn't to help you stay ahead of the competition.

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Episode 116: Data: How many touches does it take to attract and turn B2B prospects into customers?

Episode 116: Data: How many touches does it take to attract and turn B2B prospects into customers?