The B2B Marketing and PR podcast

By Frank Strong

This podcast covers B2B marketing, PR, communications and social media. We look at studies and data to find what's working and what isn't to help you stay ahead of the competition.... more

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FAQs about The B2B Marketing and PR podcast:

How many episodes does The B2B Marketing and PR podcast have?

The podcast currently has 162 episodes available.

The B2B Marketing and PR podcast episodes:

August 25, 2026 Episode 161: B2B CEOs think marketing is a waste: they can test that by turning marketing OFF
Text version of this post with links to the cited resources: https://www.swordandthescript.com/2026/08/turn-marketing-off/
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4min
August 18, 2026 Episode 160: A theory on why B2B marketing requires so many darn customer touches today
Text version of this post, which has links to all the citations and resources mentioned on this episode: https://www.swordandthescript.com/2026/08/b2b-marketing-touches/
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11min
August 11, 2026 Episode 159: International travelers to the World Cup remind Americans to be grateful
Text version of this post: https://www.swordandthescript.com/2026/07/world-cup-americans/
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4min
August 07, 2026 Episode 158: Have we seen this movie before? AI visibility is giving marketing and comms déjà vu
Text version of this post: https://www.swordandthescript.com/2026/07/ai-visibility-marcom/
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9min
August 04, 2026 Episode 157: What is public relations? Trust, credibility and third-party validation [special guest post]
Link to the text version of htis post, with links to the underlying assets: https://www.swordandthescript.com/2026/07/what-is-public-relations/
Note: This episode is based on a guest post by Alex Austin Vollor is a recent communication graduate from Mississippi State University with a concentration in Public Relations. She is the first-ever participant of the Graduate Jump Start Program (GJSP) by Sword and the Script Media, LLC. Find her online portfolio here.
GJSP is an intensive, yet part-time, paid learning program for new graduates. The program is designed to help new college graduates develop real-world PR and business skills, build a portfolio and provide access to mentoring, while they seek a full-time position.
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5min
July 21, 2026 Episode 156: 28 PR and B2B marketing statistics from studies published so far in 2026
Link to the text version of this episode, which in turn includes links to the studies cited: https://www.swordandthescript.com/2026/07/pr-and-b2b-marketing-statistics-2026/
Subcribe to the weekly blog here by email: https://www.swordandthescript.com/subscribe-to-the-weekly-blog-by-email/
Or subscribe to the monthly newsletter by email: https://monthlymarcom.substack.com/
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11min
July 14, 2026 Episode 155: Gartner CMO spend survey shows marketing leaders have a third dilemma
Text version of this episode with links to the cited resources: https://www.swordandthescript.com/2026/06/gartner-cmo-trilemma/
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6min
July 07, 2026 Episode 154: Legal, finance and procurement make for break B2B vendor deals
Text version of this post: https://www.swordandthescript.com/2026/06/legal-finance-procurement-b2b-marketing/
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7min
June 23, 2026 Episode 153: WSJ’s “revenge of the publicists” article; practical considerations for B2B leaders
Text version of this episode with links to the resources mentioned: https://www.swordandthescript.com/2026/06/revenge-of-the-publicists/
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7min
June 16, 2026 Episode 152: The growing problem of "no comment" and how it lets others shape public opinion
Text version of this post with links to the cited resoruces: https://www.swordandthescript.com/2026/06/no-comment-perception/
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7min

FAQs about The B2B Marketing and PR podcast:

How many episodes does The B2B Marketing and PR podcast have?

The podcast currently has 162 episodes available.