Yes you read that title correctly.

How many marketers do you know using magic tricks to land clients?

I’m guessing zero.

Well Josh doesn’t really use magic tricks to entrance prospects and ink deals while hypnotized..

He just likes magic.

And he’s performed it professionally since he was five.

It’s been a while now since Josh embraced the professional PPC life as a certified Adwords expert.

So on top of his magician and medic pedigrees,

Josh is a PPC whiz too.

Josh came into my McMasters Membership group to improve his PPC efforts.

Most his clients don’t buy on first go,

So his industry (plus many others’ like his) need high quality autoresponders in place in order to land those clients or customers when they are ready.

It’s called staying in “top of mind.”

And it works.

These days Josh’s main gig is helping businesses increase profits online with all types of PPC.

No longer saving lives or making people laugh for a living,

Josh now focuses on PPC because in his words,

“It gives you the power to control your own future.”

If you can create an ad and have it convert,

You are Thor.

And you just picked up the hammer.

Learn Josh’s BIGGEST lessons he could fit in this short interview.

These actionable takeaways alone will be enough to improve your PPC by A LOT.

Learn the real goal behind PPC in Google’s eyes and how to nail that goal and make your campaigns 100% better.

Josh no longer performs his best magic on stage…

...but he performs it everyday for himself and his clients’ PPC campaigns, and wants to share with you how.

 

In this episode, you’ll discover:

* what Josh did after he lost $1,500 the first time he gave PPC a test run (note: he didn’t cry and give up)

* the few but vital factors that ads on Google need in them to convert the traffic you’re targeting

* details on how email marketing is the perfect tool if your product needs some warming up to before purchasing (use PPC to find them then use email to close the sale)

* multiple proven ways to drive traffic to your landing page (it doesn’t always have to be PPC..)

* Josh’s retargeting, remarketing, and branding strategy that in time wins over the toughest of them

* how Josh uses buying cycles to work around expensive PPC keyword bids (don’t let PPC prices scare you away.. learn from Josh’s real-life examples)

* a bulletproof strategy that does not involve Google Adwords (if you’re bootstrapping it, sometimes you have to be creative, hold off on PPC and charge more)

* the magic thing that happens when you’re Google Ads are bouncing at an uncomfortable rate (remarketing and retargeting benefits start here)

* the “rotate ads indefinitely” knowledge bomb that will probably save you a lot of money on your PPC campaigns (use this trick to split test your way to a far more profitable campaign)

* a heads up trick to recoup most or all of your ad spend right from the get-go (never leave them empty handed)

* the secret to combining PPC, email marketing, product launches and more all together (leverage it all to get the most out of all your PPC campaigns)

Mentioned:

* Click Convert Profit – Get Josh’s weekly SEO and PPC tips, tricks and strategies

* Flying Solo

* The San Diego Magician

* Josh London Magic

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