After listening to a video by Dr. Joe Dispensa, in which he mentioned the old quote from Dr. Hebb, "Nerves that fire together wire together!" Dr Rubin asked the class, "What is stopping you from being successful in your future?" He then asked, "How many have written goals?" and was saddened to see only half raised their hand. "You must be successful," he implored, "for two reasons: first off… Why not you? You deserve it! And more importantly, because every time you're not successful, a child suffers because you didn't adjust them!"