Biz Dev Titans

Episode 12 – How to Scale Channel Sales with a Data-First Strategy with Natalia Botti


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Episode Overview

In this engaging episode, we sit down with Natalia Botti, VP of Channels & Alliances at Apexa iQ® and a leading authority in data-driven AI ecosystems and cybersecurity. We explore her journey from building channel partnerships to architecting intelligent, AI-powered solutions that scale enterprise risk and compliance.

Key Topics Covered:

  • Natalia’s professional evolution: from Telecom to Cloud, Alliances, and AI-driven security leadership
  • The role of ecosystem architecture in modern cybersecurity
  • The importance of continuous compliance and real-time asset intelligence
  • AI across go-to-market channels and accelerators for startup-scale growth
  • Identity security, Zero Trust frameworks, and evolving CISO responsibilities
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    Mentioned in This Episode

    • Apexa iQ® – platform for IT & security hygiene
    • Dasera – cloud data security prior role
    • Cloud Girls – community membership leadership
    • Key certifications: AWS Cloud Practitioner, CenturyLink Savvis Essentials, TCA CTP, Data Bricks Academy Accreditation – Generative AI Fundamentals
    • Conferences: RSA Conference, panel discussions on “Always Audit Ready”
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      Natalia’s Wisdom Highlights:

      “Compliance isn’t a once‑a‑year task—it’s continuous resilience.” Emphasizing automation and asset intelligence in everyday operations

      “Identity security is emerging as the #1 priority.” Turning fragmented data into actionable, zero‑trust security and authorization

      “Build ecosystems that speak human to business.” Integrating data, AI, marketing, and channel strategies for startup accelerators

      “Ecosystem architecture = multi-stakeholder alignment.” How channel, alliances, and RevOps drive startup growth

      “Security and compliance isn’t just technical—it’s strategic.” Positioning CISOs as essential parts of executive decision-making

       

      About Natalia Botti:

      Natalia Botti is the Vice President of Global Channels and Alliances at Apexia IQ. A recognized leader in partner ecosystems, she has spent nearly 20 years designing, building, and scaling channel programs that drive real revenue. She’s been honored as a CRN Woman of the Channel and served on the board of Cloud Girls, where she championed visibility for women in tech leadership. A true ecosystem architect, Natalia is passionate about fusing data with human connection to accelerate sustainable growth.

       

      Connect with Natalia:
      LinkedIn: https://www.linkedin.com/in/nataliabotti010/ 

       

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      Biz Dev TitansBy Barnes Lam ([email protected])