The Dirty Heifers

Episode 12: Slimy Sales Tactics: Don’t Be That Person


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Summary

In this episode of the Dirty Heifers podcast, the hosts discuss various slimy sales techniques that small business owners encounter and sometimes employ. They explore the implications of emotional manipulation, false claims, and the ethics of imitation in business. The conversation emphasizes the importance of authenticity and confidence in sales, warning against the long-term damage of pushy and manipulative tactics. The hosts share personal experiences and insights, making the discussion relatable and engaging for listeners.

Takeaways

Slimy sales techniques can damage your reputation long-term.

Emotional manipulation in sales is often disingenuous.

Clap back selling implies that the customer is stupid.

Authenticity in sales is more effective than manipulation.

False claims about products can lead to legal trouble.

Creating false urgency can be seen as a scam.

Imitating successful businesses can confuse customers.

Price defensiveness may indicate a lack of confidence in your product.

Emotional blackmail is a form of manipulation in sales.

Confidence and authenticity are key to successful sales.

Chapters

00:00 Content Creation and Collaboration

00:12 Introduction to Slimy Sales Techniques

01:54 Identifying Slimy Practices in Business

09:35 The Impact of Negative Comments

13:19 The Dangers of False Claims

17:30 Emotional Manipulation in Sales

20:56 Navigating Scams and Authenticity

23:24 Sales Tactics and Manipulation

27:03 Trends and Emotional Marketing

37:09 Embryonic Ideas and Podcast Development

43:00 short moo intro:outro.mp4

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The Dirty HeifersBy Margaret Connor

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