Summary

In this episode of the Dirty Heifers podcast, the hosts delve into the multifaceted world of packaging for small businesses. They discuss the critical role packaging plays in branding, customer perception, and product protection. The conversation covers various types of packaging, the importance of design, and the challenges faced by small business owners in creating effective packaging solutions. Listeners are treated to personal anecdotes about packaging failures and successes, highlighting the lessons learned along the way. In this engaging conversation, the hosts delve into the intricacies of soap packaging, discussing everything from design aesthetics to sustainability. They explore the importance of visual appeal in attracting customers, the challenges of sourcing eco-friendly materials, and the balance between practicality and aesthetics. The discussion also highlights the significance of effective packaging as a marketing tool and the potential pitfalls when dealing with packaging suppliers. The episode wraps up with a fun 'This or That' segment, offering insights into personal preferences in packaging choices.

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🛁 Margaret –Warm & Fuzzy Soapery

🧼 Jessie –Country Lather Soap Works

🫧 Shauna –Bawauna Bath & Body

🎬 Ready to level up your content game? In this episode of The Dirty Heifers podcast, Margaret, Shauna, and Jessie pull back the curtain on the wild world of video editing apps. From fan-favorites like CapCut and InShot to lesser-known gems, the Heifers break down what works, what flops, and what could secretly cost you more than you think.

💥 Expect spicy opinions, real-life editing mishaps, and a no-holds-barred look at the sneaky fine print hiding in those "free" app terms of service. Whether you're editing on your phone in the pickup line or grinding out reels at midnight, this episode is packed with tips, laughs, and hard-earned advice to help you cut through the noise.

Takeaways

CapCut's terms of service raised concerns about ownership of content.

Editing software should be user-friendly and efficient for creators.

Understanding terms of service is crucial for content creators.

Mobile editing apps are becoming increasingly popular among users.

Features like cloud saving and multi-layer timelines are essential.

The transition from free to paid features can frustrate users.

Editing apps should cater to the needs of small business owners.

Professional editing software may be too complex for casual users.

Auto captions can enhance accessibility for viewers.

Learning from online tutorials can improve editing skills.

New Episodes Drop Thursdays

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🛁 Margaret –Warm & Fuzzy Soapery

🧼 Jessie –Country Lather Soap Works

🫧 Shauna –Bawauna Bath & Body

Summary

In this episode of the Dirty Heifers Podcast, hosts Margaret, Jessie, and Shauna discuss the significance of giving back as small business owners. They share personal experiences and motivations behind their charitable contributions, the challenges of balancing giving with profitability, and the importance of involving customers in their charitable efforts. The conversation emphasizes the personal fulfillment that comes from giving and offers advice for other small business owners looking to make a difference in their communities.

Takeaways

Everyone has a way to give when they can.

Managing charitable donations can feel onerous.

You can't give from an empty cup.

It's important to figure out what you're passionate about.

Giving back feels good and enriches lives.

You can't give to everybody, focus on a few causes.

Good record keeping is essential for donations.

You can support a great cause by putting a basket together.

Involving customers in charity can enhance community engagement.

Transparency in charitable giving builds trust.

Chapters

00:00 The Importance of Giving Back

08:31 Charity and Community Engagement

15:00 Engaging with Charitable Causes

16:20 Involving Customers in Charity

17:52 Creative Ways to Donate Soap

19:51 Collaborations with Charitable Organizations

23:49 Unexpected Benefits of Giving Back

27:58 Challenges and Burdens of Charitable Giving

31:55 Navigating the Ethics of Charity

36:21 Lessons Learned from Charity Work

37:27 The Importance of Branding and Customization

38:27 Impact of Donations on Customer Loyalty

39:56 Transparency in Donations and Customer Trust

40:49 Setting Goals for Giving Back

41:33 Balancing Profitability with Philanthropy

43:57 Personal Fulfillment through Giving

44:56 Advice for Small Business Owners on Giving

46:13 Lighthearted Charity This or That

51:27 short moo intro:outro.mp4

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🛁 Margaret – Warm & Fuzzy Soapery

🧼 Jessie – Country Lather Soap Works

🫧 Shauna – Bawauna Bath & Body

Summary

In this episode of the Dirty Heifers podcast, the hosts discuss the challenges and opportunities that come with the slow season for small businesses. They explore the emotional toll of low sales, strategies for utilizing downtime for growth, and the importance of planning ahead for busy seasons. The conversation also touches on what not to do during slow periods, lessons learned from past experiences, and creative marketing strategies to engage customers. The hosts share personal anecdotes and advice for new entrepreneurs navigating their first slow season.

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🛁 Margaret –Warm & Fuzzy Soapery

🧼 Jessie –Country Lather Soap Works

🫧 Shauna –Bawauna Bath & Body

Summary

In this episode of the Dirty Heifers podcast, host Margaret Connor and co-hosts Jessie and Shauna welcome Jeri Anne Huffstutler, the founder of Southern Natural, a goat milk soap brand. Jeri Anne shares her inspiring journey from struggling with eczema to creating a successful skincare line. The conversation covers her initial challenges, the transition from farmers markets to online sales, and the leap to selling on Amazon. Jeri Anne discusses the importance of family support, maintaining product quality while scaling, and her passion for product development. The episode concludes with a fun lightning round of preferences related to soap making and business.

Takeaways

Jeri Anne struggled with eczema for 12 years before discovering goat milk soap.

The idea to make goat milk soap came to Jeri Anne during a prayer.

Jeri Anne's brother encouraged her to sell on Amazon, leading to significant growth.

Maintaining quality while scaling is a challenge for many small businesses.

Jeri Anne enjoys experimenting with new products but finds it hard to find time.

Family and community support have been crucial to Jeri Anne's business success.

Jeri Anne's business has evolved from farmers markets to multiple Whole Foods locations.

The transition to using goat milk powder simplified the soap-making process.

Jeri Anne has four employees, many of whom are family members.

Chapters

00:00 Introduction to Jeri Anne and Her Business

03:21 Jeri Anne's Journey with Eczema and Soap Making

05:54 The Journey Begins: A Prayer for Guidance

09:16 From Goat to Soap: The Birth of a Business

12:46 Breaking into the Market: Craft Fairs and Whole Foods

15:16 Taking the Leap: Selling on Amazon

19:52 Navigating Challenges: The Amazon Experience

24:46 Scaling Up: Maintaining Quality in Growth

31:09 Reflecting on Success: Proud Moments and Future Goals

34:33 Exploring Sales Platforms

37:34 The Role of Social Media in Business

42:37 The Journey of Building a Business

44:59 Family and Community Involvement in Business

51:51 Fun and Lighthearted Moments in Business

52:27 short moo intro:outro.mp4

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🛁 Margaret – Warm & Fuzzy Soapery

🧼 Jessie – Country Lather Soap Works

🫧 Shauna – Bawauna Bath & Body

This week’s guest:

https://southernnaturals.com/

Summary

In this episode of Dirty Heifers, hosts Margaret and Shauna discuss the challenges of balancing family life and business. They explore the illusion of balance, the guilt associated with neglecting self-care, and the dynamics of involving family in business. The conversation highlights the importance of communication, support systems, and the humorous interruptions that come with juggling responsibilities. Ultimately, they emphasize that it's okay to admit that sometimes we don't have it all together and that self-care is essential for maintaining mental health. In this engaging conversation, the hosts discuss the challenges of balancing family life with entrepreneurship, emphasizing the importance of self-care, managing guilt, and making tough choices. They share personal anecdotes about finding time for themselves, the impact of family support, and the realities of juggling responsibilities. The discussion also touches on the significance of setting priorities and the need for grace in the face of imperfection. The episode concludes with a lighthearted game that highlights the humorous side of managing chaos in life and business.

Takeaways

Balance is often an illusion, and it's okay to admit that sometimes we don't have it all together.

Juggling family responsibilities and business can lead to burnout and feelings of guilt.

Self-care is often neglected, especially by women, but it's essential for mental health.

Family members can play a role in the business, but it can also lead to distractions.

Finding time for oneself is crucial, yet many feel guilty for taking that time.

The chaos of family life can often interrupt work, leading to humorous situations.

It's important to prioritize family events, but guilt can arise from not spending enough time on business.

The conversation highlights the importance of communication and understanding within family dynamics.

Creating boundaries between work and family life can be challenging but necessary.

The discussion emphasizes the need for support systems in balancing work and family. Self-care is essential for maintaining sanity.

Family support can significantly ease the burden of responsibilities.

It's okay to let go of certain expectations to maintain balance.

Guilt is a common feeling among parents and entrepreneurs.

Finding time for oneself is crucial for personal well-being.

Prioritizing family time over business opportunities is often necessary.

A perfect day is often unrealistic but worth envisioning.

Learning from mistakes is a vital part of entrepreneurship.

Organization can help manage chaos in both home and business.

Humor can be a great coping mechanism for stress.

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Summary

In this episode of the Dirty Heifers podcast, hosts Margaret, Shauna, and Jessie dive into the world of customer requests in the soap-making business. They share their experiences with strange and unique customer requests, discuss the challenges of custom orders, and explore the balance between customer service and brand integrity. The conversation highlights the importance of setting clear expectations, knowing when to say yes or no, and the humorous side of dealing with quirky customer demands. The hosts also touch on the complexities of pricing for custom orders and the need to maintain a cohesive brand identity while catering to customer desires.

Chapters

00:00 Exploring Indie Brands and Collaborations

00:12 Understanding Customer Requests and Custom Orders

02:58 The Word of the Week: Idiosyncratic

05:47 Redneck Word of the Week and Customer Experiences

09:10 Navigating Niche Requests in Custom Orders

13:36 The Challenges of Shampoo and Conditioner Bars

16:27 Building Customer Loyalty Through Customization

20:15 The Risks of Making Health Claims

24:40 Managing Custom Orders and Pricing Strategies

29:21 Custom Orders and Customer Service

33:58 Balancing Custom Requests and Brand Integrity

36:36 Navigating Custom Order Challenges

40:43 Setting Boundaries with Custom Requests

41:57 Creative Custom Soap Ideas and Limitations

47:13 short moo intro:outro.mp4

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🛁 Margaret –Warm & Fuzzy Soapery

🧼 Jessie –Country Lathers

🫧 Shauna –Bawauna Bath & Body

Welcome to another episode of The Dirty Heifers Podcast, where your favorite trio of makers tackles the nitty-gritty of running a small business in a digital world.

This week, we're diving headfirst into the world of websites and online storefronts—breaking down popular platforms like Shopify, WooCommerce, and Etsy. We explore the pros and cons of each, share personal horror stories and hard-won lessons, and highlight why owning your domain and prioritizing SEO is essential for long-term success.

From DIY website headaches to the benefits (and potential pitfalls) of hiring a pro, we’re covering it all—including a lively round of “Farm Fresh Feedback,” where we critique a real maker’s social media presence and offer tips for improvement.

Whether you’re just starting out or looking to level up your online game, this episode is packed with insights, laughs, and the real talk you’ve come to expect from the Heifers.

🐄 Stay Dirty Heifers!

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🛁 Margaret – Warm & Fuzzy Soapery

🧼 Jessie – Country Lathers

🫧 Shauna – Bawauna Bath & Body

Check out this week’s guest at:

Check out this week’s Farm-fresh Feedback Focus:

Facebook - fb.me/hearthandharvestwoodcrafts

TikTok - https://www.tiktok.com/@jessica.kate459?_t=ZP-8w5T3jljMEw&_r=1

Summary

In this episode of the Dirty Heifers podcast, hosts Margaret, Shauna, and Jessie engage with Chris and Jonathan from Howell's Products, exploring their journey from a family cabinet-making business to becoming one of the largest manufacturers of wooden soap dishes in the United States. The conversation delves into themes of craftsmanship, sustainability, and the challenges of scaling a handmade brand. The founders share insights on quality control, sourcing materials responsibly, and the importance of community and marketing strategies in their growth. They emphasize their commitment to American-made products and the significance of maintaining quality while expanding production. In this episode, Jonathan and Chris from Howells Products discuss their journey in the handcrafted soap accessory business, sharing insights on marketing challenges, unique custom requests, the importance of product testing, and the dynamics of running a family business. They explore various e-commerce platforms, including Amazon and TikTok Shop, and emphasize the significance of communication with customers and suppliers. The conversation also touches on the balance between work and family life, and the strategies they employ to navigate the complexities of their business.

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🛁 Margaret – Warm & Fuzzy Soapery

🧼 Jessie – Country Lathers

🫧 Shauna – Bawauna Bath & Body

Check out this week’s guest at:

https://howellsproducts.com/

Summary

In this episode of the Dirty Heifers podcast, hosts Margaret, Jessie, and Shauna welcome Jessica Simon from Mississippi Candle Company. Jessica shares her inspiring journey from making candles as a form of grief to building a successful business that thrives on social media, particularly TikTok. The conversation covers the challenges of entrepreneurship, the importance of pivoting during tough times, and the role of family and community support. Jessica discusses her strategies for scaling her business, navigating the complexities of social media marketing, and the lessons learned along the way. The episode emphasizes the significance of trust in employees and the need for small business owners to adapt to changing market conditions.

Takeaways

• Jessica started making candles as a way to cope with grief.
• Her first sale came unexpectedly from a Walmart cashier.
• COVID forced her to pivot her business strategy.
• She gained confidence through early sales and community support.
• Jessica's husband encouraged her to sell candles to casinos.
• She faced challenges with shipping and product quality.
• TikTok became a game-changer for her business growth.
• She emphasizes the importance of nurturing employee relationships.
• Jessica believes in spending on people over ads.
• Trusting employees is crucial for scaling a business.

New Episodes Drop Thursdays

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📍 YouTube: Dirty Heifers

Check out our personal businesses:

🛁 Margaret –Warm & Fuzzy Soapery

🧼 Jessie –Country Lathers

🫧 Shauna –Bawauna Bath & Body