Philipp Reinhard is a German photographer who has spent his career traveling the world making commercial sports and product imagery. Like a lot of my favourite photographers he’s is people powered. He even gets to branch out occasionally to make the accessories he wishes existed already with partners like Oberwerth.

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A camera is just a tool but spend enough time with photographers and you’ll see them go misty eyed when they talk about their first camera or a small fast prime that they had in their youth. Prime Lenses is a series of interviews with photographers talking about their photography by way of three lenses that mean a lot to them. These can be interchangeable, attached to a camera, integrated into a gadget, I’m interested in the sometimes complex relationship we have with the tools we choose, why they can mean so much and how they make us feel.