<p>Having good, clean data is the pinnacle for building brand loyalty. Yet as digital platforms evolve, many small businesses aren’t confident in which—or how many—to use. Today we’re discussing the possible strategy behind Facebook’s yet-to-launch email platform. Will opting in add value to your marketing efforts, or leave you feeling backed into a corner? </p>

Having good, clean data is the pinnacle for building brand loyalty. Yet as digital platforms evolve, many small businesses aren’t confident in which—or how many—to use. Today we’re discussing the possible strategy behind Facebook’s yet-to-launch email platform. Will opting in add value to your marketing efforts, or leave you feeling backed into a corner?

<p>Having good, clean data is the pinnacle for building brand loyalty. Yet as digital platforms evolve, many small businesses aren’t confident in which—or how many—to use. Today we’re discussing the possible strategy behind Facebook’s yet-to-launch email platform. Will opting in add value to your marketing efforts, or leave you feeling backed into a corner?&nbsp;</p>

Episode 13: Think Twice About Putting All of Your Marketing Eggs in One Basket

Play to win with results-driven tips and trends, actionable insights and strategy that’s planted firmly in authenticity and purpose. Companies today that have a purpose beyond profit are the changemakers of modern commerce—and are attracting consumers at an increasingly higher rate. Join us weekly to learn ways you can define your purpose and connect with your audience in more meaningful ways.

Share Episode 13: Think Twice About Putting All of Your Marketing Eggs in One Basket

Sign up to save your podcasts

Episode 13: Think Twice About Putting All of Your Marketing Eggs in One Basket

Episode 13: Think Twice About Putting All of Your Marketing Eggs in One Basket