We share a fundamental principle with this week’s guest. Be easy to do business with. As resilience professionals that translates to one thing: Showing value in everyday activities.

Hello everyone and welcome to episode 134 of the Resilient Journey podcast, presented by the Resilience Think Tank.

This week we are joined by Frank Shultz, founder and CEO of Infinite Blue. In this episode Frank and Mark talk about breaking traditional BCP rules, demonstrating value every day and how to not annoy your stakeholders.

Frank says the conversation about value has to be about resilience, not ROI. And that it’s critical for us as resilience professionals to really understand what it is that our organization is trying to achieve.

And what does Mapquest and Waze have to do with all this?

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Special thanks to Bensound for the music.