Summary

In this episode of the Franchise QB Podcast, host Mike Halpern interviews David Luke, partner in Pink Zebra Moving. Pink Zebra Moving aims to make moving fun and create a different segment in the moving industry. They focus on providing a high level of customer service and building relationships with customers. The franchise owners receive training and support from the company, and marketing efforts are a collaboration between the franchisor and franchise owner. The franchise owners play an active role in overseeing the business and being brand ambassadors in the community. Pink Zebra Moving has seen rapid growth and offers a profitable and happy franchise opportunity.

Takeaways

• Pink Zebra Moving aims to make moving fun and provide a different experience for customers.
• Franchise owners receive training and support from the company.
• Marketing efforts are a collaboration between the franchisor and franchise owner.
• Franchise owners play an active role in overseeing the business and being brand ambassadors in the community.

Chapters

00:00
Introduction

02:37
Pink Zebra Moving: Making Moving Fun

06:02
Vision for Pink Zebra Moving

07:01
Pink Zebra Moving in the Competitive Landscape

09:53
Differentiating Pink Zebra Moving

11:22
Training and Support for Franchise Owners

14:19
Marketing for Pink Zebra Moving

16:44
Territory and Investment for Franchise Owners

20:15
Role of the Pink Zebra Franchise Owner

21:39
Characteristics of a Successful Pink Zebra Franchise Owner

23:08
Financial Performance of Pink Zebra Moving

24:49
Goal of Pink Zebra Moving

26:15
Conclusion

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Mike Halpern, CAFC
[email protected]