The series was commissioned by the Welsh language channel S4C. Production was co-ordinated by the Dave Edwards Studio in Cardiff, although the shows were animated in Moscow by Soyuzmultfilm, using a variety of animation techniques. The scripts for each episode were written by Leon Garfield, who produced heavily truncated versions of each play. The academic consultant for the series was Professor Stanley Wells. The dialogue was recorded at the facilities of BBC Wales in Cardiff.
The show was both a commercial and a critical success. The first series episode "Hamlet" won two awards for "Outstanding Individual Achievement in Animation" (one for the animators and one for the designers and director) at the 1993 Emmys, and a Gold Award at the 1993 New York Festival. The second-season episode "The Winter's Tale" also won the "Outstanding Individual Achievement in Animation" at the 1996 Emmys. The episodes continue to be used in schools as teaching aids, especially when introducing children to Shakespeare for the first time. However, the series has been critiqued for the large number of scenes cut to make the episodes shorter in length.