Shiny New Object - a Marketing Podcast

Episode 162 / Myriam Estanboulie / Unilever / Global Digital Transformation Manager


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In her role as Global Digital Transformation Manager at Unilever, Myriam Estanboulie creates links between the technical team and the rest of the business. She strives to simplify how technical processes work and relate them within the broader business picture.

Ultimately, this lines up perfectly with her Shiny New Objecti, which is simplifying things. Inspired by Richard Branson's saying that "simplification is the utmost level of sophistication," Myriam thinks that we overcomplicate and make things too complex thinking that would make them better, but this is not the case.

Listen to how she advocates for simpler messaging, as well as to her top marketing and well-being tips, in the latest episode.

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Shiny New Object - a Marketing PodcastBy Tom Ollerton

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