We’ve all got lurkers in our memberships—the ones who pay but stay silent, never post, never engage, and eventually cancel. 

In this episode, I sat down with one of the most brilliant minds in membership retention, Mike Tielemans, co-creator of the Tribe Method and co-author of 27 Tribe Secrets. He helped me build the Over 40 Alpha Brotherhood into a retention machine—and today, we’re sharing how YOU can do the same. 

From crafting emotional onramps to designing rituals that turn customers into tribe members for life, this one’s a masterclass.

 

 

Inside this episode, we dive into:

 

 

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This episode wasn’t just about strategies—it was about mindset. If you want retention, you need belonging. If you want engagement, you need identity. Now go implement the MRR method and stop leaving your tribe’s potential on the table.