A lot of apps these days count on knowing your location. It is a key piece to enabling the product and offering the right user experience. However, the options for enabling a location offering from a technical point of view have been very limited. It basically has involved a lot of custom built solutions.

It reminds me of the world of payments. Online payment services have existed for several years, but it wasn’t until Stripe changed the game and built a platform that allowed companies to enable online payments and subscription services easily with a product that just worked.

Radar is looking to do the same for location-aware products experiences with its privacy-first location data infrastructure platform. Nick and his co-founder, Coby Berman, are Foursquare alumni and have a lot of experience with location services. The company recently announced a $20M Series B round of funding led by Accel.

In this episode of our podcast, we cover:

* The current trends in the tech industry as it relates to data and privacy.

* Nick’s decision to pursue a career in product management and his experience at Microsoft, Foursquare, and Handy.

* The aha moment that led to the founding of Radar.

* All of the details on Radar in terms of how they are changing the narrative on location data, plus some use case examples.

* Advice for entrepreneurs on negotiating a company’s valuation.

* And so much more.

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