You've done something incredible this week. In this encouraging Week 3 finale, host Segun Obayendo helps aspiring entrepreneurs integrate everything they've learned about understanding their audience, while providing the support and confidence needed to move forward with trust-building.

What You've Accomplished This Week:

• Moved from "I think my customers might be..." to "I know exactly who my people are"

• Developed genuine empathy for the struggles and dreams of those you want to serve

• Learned to speak authentically instead of hiding behind business jargon

• Built a foundation that most established businesses never achieve

What You'll Gain Today:

• Confidence in your new audience understanding skills

• A simple framework that makes everything work together

• Reassurance that you're ready for the next step: building trust

• Support for any overwhelm you might be feeling about implementation

Coming Next Week: "Build Trust Before You Sell" - Gentle, practical strategies for earning trust with the audience you now understand so well.

Perfect for aspiring entrepreneurs who want encouragement, practical guidance, and the confidence to keep building their dream business