Have you ever heard someone say "the customer is always right"? Chances are this pesky phrase has been thrown at you more than once in your career. In today's episode I challenge the ancient idea that you should constantly say yes and explain how serving your client and achieving your highest potential sometimes means telling the customer "no". *Gasps* I know, I know, it sounds counterintuitive but I promise this episode will give you the tools to stay in your power and build lifelong customer relationships that lead to even better business.

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