<p>Welcome back to part II of our conversation with Ryan Phelan. Ryan is a proven senior executive with over 18 years of digital marketing experience. He is also the Chairman Emeritus of the Email Experience Council Advisory Board through the DMA and he is on the board of directors for the EPSC.</p>

Welcome back to part II of our conversation with Ryan Phelan. Ryan is a proven senior executive with over 18 years of digital marketing experience. He is also the Chairman Emeritus of the Email Experience Council Advisory Board through the DMA and he is on the board of directors for the EPSC.

Episode 18 - What B2B marketers can learn from B2C

Technology innovation like artificial intelligence is rapidly creating new possibilities for scaling B2B go-to-market strategies.  Get real-world insights from leaders and domain experts in enterprise accounts. Episodes are typically 15-20 minutes on very specific areas within broad topics like demand gen, marketing operations, content marketing, business buying behavior, sales development, messaging, alignment with sales, org structure/development, martech, funnel optimization, and advanced segmentation and targeting strategies. Help us start a movement to transform B2B marketing by sharing evolving knowledge of what really works.

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Technology innovation like artificial intelligence is rapidly creating new possibilities for scaling B2B go-to-market strategies. Get real-world insights from leaders and domain experts in enterprise accounts. Episodes are typically 15-20 minutes on very specific areas within broad topics like demand gen, marketing operations, content marketing, business buying behavior, sales development, messaging, alignment with sales, org structure/development, martech, funnel optimization, and advanced segmentation and targeting strategies. Help us start a movement to transform B2B marketing by sharing evolving knowledge of what really works.

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Episode 18 - What B2B marketers can learn from B2C

Episode 18 - What B2B marketers can learn from B2C