Liberty Records was founded in 1955 by Simon Waronker after his cousin, Herb Newman, suggested they go into the record business. The early years found the label in the deep end of easy listening pop with the likes of Julie London, novelty music featuring The Chipmunks, Patience and Prudence, Martin Denny, and Henry Mancini. But rock n’ roll was hitting its stride, and in the late fifties they released a blend of pure rock and rockabilly with Eddie Cochran. But the 60s found a more tame version with hitmakers like Bobby Vee, Johnny Burnette, Timi Yuro, Buddy Knox, and the post-Buddy Holly Crickets. At the peak of it’s hit-making machine the whole lot was sold to an umbrella company that also featured the catalogs of Imperial, Aladdin, Minit, and Dolton…we’ll share a host of Liberty releases with you in the show today. With the exception of Eddie Cochran, we’ll just call it rock ‘n roll ‘lite’.