The Edge of Innovation

Episode 20 - The Seven Psychological Principles of Persuasive Design - Victor Yocco


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On Episode 20 of the Edge of Innovation, we discuss the psychology of design with researcher and author Victor Yocco. Learn more about Victor and his new book Design for the Mind, here: http://www.victoryocco.com/
For Full Transcript and Other Helpful Resources Click Here: https://www.paulparisi.com/2016/09/26/victor-yocco-episode-20/
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The Edge of InnovationBy Paul Parisi

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