Senior Director of Product & Technology at Brand USA, Mark Lapidus discusses Brand USA’s approach to creating and distributing original and licensed content through their own OTT platform GoUSA.

Senior Director of Product &amp; Technology at Brand USA, Mark Lapidus discusses Brand USA’s approach to creating and distributing original and licensed content through their own OTT platform GoUSA.

Episode 20: Why Brand USA Streams Original Content via Owned OTT Platform

As brands become publishers in the era of digital saturation, how do you create content that stands out and inspires your audience to act? Credo Nonfiction & Brand Storytelling present Content That Moves for brand marketers and communications professionals to learn from the most innovative minds in branded entertainment how to create content that reveals brand purpose and deepens brand meaning. Hosted by Emmy and James Beard award-winning filmmaker & brand storytelling strategist Jesse Roesler.

TV & Film

As brands become publishers in the era of digital saturation, how do you create content that stands out and inspires your audience to act? Credo Nonfiction &amp; Brand Storytelling present Content That Moves for brand marketers and communications professionals to learn from the most innovative minds in branded entertainment how to create content that reveals brand purpose and deepens brand meaning. Hosted by Emmy and James Beard award-winning filmmaker &amp; brand storytelling strategist Jesse Roesler.

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Episode 20: Why Brand USA Streams Original Content via Owned OTT Platform

Episode 20: Why Brand USA Streams Original Content via Owned OTT Platform