SCORE Podcast: Where Small Business Matters

Episode 20.4 - The Art of the Pivot, with Angela Mitchell and Nicole Nesbitt of Detroit Cycling Studio

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The pandemic and its economic fallout has, overnight, created tremendous challenges for entrepreneurs and small business owners, forcing (or inspiring!) many to pivot to new markets, new service models or new product offerings. Co-Owner of Detroit Cycling Studio, Nicole Nesbitt, joins hosts Armando Ojeda and Tom Nixon, along with her SCORE Certified Volunteer Mentor Angela Mitchell, to discuss how she and her husband were able to successfully pivot their dream business during a time of crisis.

Discussion points:

  • How SCORE helped Detroit Cycling Studio prepare financials to secure a grant to fund their pivot and expansion.
  • How Nicole and her co-entrepreneur husband quickly innovated to service an emerging demand in the market.
  • Nicole’s advice for other business owners beset by sudden challenges and obstacles.
  • Angela’s perspective as a volunteer mentor: What do we get out of it, and what is our reward?

    • References and Resources:

    • Find Detroit Cycling Studio on Facebook, or visit their website.
    • SCORE Detroit frequently does workshops on pivoting and business planning. Check back here from time to time to review the upcoming schedule.
    • Looking for a mentor to help you along your path toward entrepreneurial success? Find a local southeast Michigan mentor today!
    • Connect with Armando and Tom on LinkedIn
    • Theme music:
      • Let Us Run For It by The Denotes | https://thedenotes.bandcamp.com
      Music promoted by https://www.free-stock-music.com
      Creative Commons Attribution-ShareAlike 3.0 Unported
      https://creativecommons.org/licenses/by-sa/3.0/deed.en_US
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      SCORE Podcast: Where Small Business MattersBy SCORE of Southeast Michigan
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