Join us on this episode of Zero to CEO as I sit down with Chris Cronin, Co-Founder and CMO of Kitanica, a renowned clothing brand, to delve into the secrets of building a competitive clothing brand. Chris brings his expertise in manufacturing apparel in the USA, shedding light on the challenges and significance of local production. He also shares invaluable insights and entrepreneurial lessons learned throughout his journey of growing Kitanica. Tune in as we explore what sets Kitanica apart as “Next Level” outdoor gear, uncover the untold stories behind running a successful Kickstarter campaign, discuss the hurdles of producing gear in the USA, and gain invaluable knowledge on launching and scaling a thriving outdoor clothing and gear brand. Discover why the “Made in the U.S.A.” label is gaining momentum and get a glimpse into the future of the outdoor fashion industry. Don’t miss this episode packed with actionable advice and insider tips from an industry expert.