Chief Marketing Officer at leading conversation analytics platform CallMiner - Eric Williamson, joined in as our guest for this episode to chat about the do’s and don’ts of B2B marketing and sales:
 
Key topics covered:
<ul>
 <li>B2B marketing and sales alignment and challenges</li>
 <li>Use of AI in sales and marketing</li>
 <li>Optimizing marketing processes </li>
</ul>

Chief Marketing Officer at leading conversation analytics platform CallMiner - Eric Williamson, joined in as our guest for this episode to chat about the do’s and don’ts of B2B marketing and sales: Key topics covered: B2B marketing and sales alignment and challenges Use of AI in sales and marketing Optimizing marketing processes

Episode 207: B2B Tech Marketing and B2B Tech Sales Alignment: with Eric Williamson, CMO at CallMiner

The SalesStar Podcast, hosted by SalesTechStar serves to feature the best of B2B and Technology Sales!

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Episode 207: B2B Tech Marketing and B2B Tech Sales Alignment: with Eric Williamson, CMO at CallMiner

Episode 207: B2B Tech Marketing and B2B Tech Sales Alignment: with Eric Williamson, CMO at CallMiner