On this episode of TGBAP, we interview Brett W. Josephson, Ph.D. Brett is the Director of Executive Development at George Mason University and an Assistant Professor of Marketing at Mason’s School of Business. He is also an Affiliated Faculty member for Mason’s Center for Government Contracting. His unique research into government contracting provides insights for businesses moving into the federal market. Part 1 of the conversation explores the major questions one might ask when researching the world's biggest buyer.