One of the most important things to know about human generations is that, contrary to popular belief, they all want the same things from work and life—they just want it in different ways. All companies (other than sole proprietorships) are multigenerational, so the extent to which we all understand the differences among generations is a measure of how well we engage with all of them, attract them, motivate them, reward them, discipline them, and develop them—and that’s not to mention the degree to which we successfully attract them as customers and compete with them in the market. This two-part program describes generations and offers techniques for taking best advantage of the power and value that all generations bring to society and the workplace.