This week's interview is with Nick James, founder of Seriously Fun Business and Boots On Seats Bookcamp. Nick tells you his six-step strategy for filling your events and how to make a profit from them. And your book is key to that success.

About Nick James

Following 7 years of helping hundreds of business owners write killer copy, grow their business and make more profit, Nick founded Seriously Fun Business.

Nick's renowned for this strategic business mind and ability to sell and market basically anything to anyone. He could sell ice to an Eskimo or water to a well - but advises these aren't great business models...

As well as dramatically changing the businesses he's worked with, he's sold literally tens of thousands of tickets and generated millions of pounds in sales from his live seminars and conferences... his biggest to date being the Small Business Success Summit with Frank Kern in June 2015. There were 800+ small business owners in attendance and the event generated over £500k. Safe to say, he knows what he's talking about