In Episode 22 of Rebrand 100: The Podcast Series, host Edmund Manasan explores the underestimated power of consistency in branding and why it might just be your brand’s most valuable asset. In a world obsessed with going viral and chasing trends, we revisit iconic brands like McDonald’s, Coca-Cola, and The New York Times to uncover how showing up the same way, over time, builds trust, recognition, and emotional loyalty.

From golden arches to curvy bottles to blackletter headlines, consistency isn’t about being boring, it’s about being unforgettable. Tune in to learn how you can create brand rituals, build emotional memory, and design a consistent experience that makes your brand unmistakable in any crowd.

Produced by ASTIGS Design Inc. – Creative-as-a-Service

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