That's What I Call Science!

Episode 248: Persuading Change Through Technology


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Have you ever used a FitBit? Quit an addiction using an app? Did you wonder why they are so successful at helping people change their behaviours? These technologies are called ‘Persuasive Technologies’, applications specifically designed using behavioural psychology to help people alter the things they do. Our guest this week is researching how to make sure technology designers make more effective apps in the future by studying what works and what doesn’t work so well. 

Show theme music: Kevin MacLeod

Host: Olly Dove (@olly_dove)

Co-Host: Dr Meredith Castles (@MeredithCastles)

Production: Dr Meredith Castles (@MeredithCastles)

Media & Promotion: Georgia Stewart (@ggstew25)


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