In today’s episode of the Initiations in Love podcast, Britta talks with Morgan Zanotti, a Natural Products industry expert and health and wellness enthusiast, discussing her journey from a quarter-life crisis to becoming a successful entrepreneur. Together, they explore themes of navigating anxiety and imposter syndrome, the challenges of self-doubt in entrepreneurship, and the role compassion can play in these situations. Morgan shares how learning to let in the good – even amidst pressure and uncertainty – helped her steer her own ship in business and in life. 

🎧 Tune in to hear Morgan share her experiences with Primal Kitchen, emphasizing the significance of personal growth and the entrepreneurial spirit, as she prepares to launch into her next business venture.

 

Morgan Zanotti is a Natural Products industry expert and health and wellness enthusiast. Morgan was the President and Co-Founder of Primal Kitchen—one of the fastest growing brands in the natural products industry. She launched the brand, bootstrapped the business to $50M in revenue profitably and then led the company through their $200 million Kraft-Heinz acquisition. Morgan was subsequently named Kraft’s Vice President of New Ventures, where she spearheaded corporate development and M&A strategy in the health and wellness category. She is an Executive in Residence for Summit Partners $9.5 billion PE fund helping them with their investment thesis in the food & beverage space. When Morgan’s not tirelessly working to make our food system a better place, you can find her surfing, playing tennis, chasing her boys (all 3 of them) or aimlessly wandering the farmers market. 

 

She’s working on launching her next project: a sparkling protein water with only 2g of sugar and 12 g of protein. It’s called Waay and she would love it if you checked it out on socials @drinkwaay or drinkwaay.com.

 

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Resources and References 

• Britta’s Book- Initiations in Love

• The Brave Heart: An 8-Week Compassion Cultivation Training

• https://www.tiktok.com/@morganzanotti

• https://www.instagram.com/morganzanotti

Show Notes  

1:09 - The Brave Heart: An 8-Week Compassion Cultivation Training

3:59 - Britta introduces special guest Morgan Zanotti

6:57 - Morgan details the Awakening she experienced during her quarter life crisis

12:05 - Britta inquires further about what called Morgan to emerge herself in natural foods

15:45 - Morgan shares what drives her passion for entrepreneurship

18:15 - Morgan reveals that she is going through a Transformation Cauldron right now, and reflects on rough spots and self-doubt along her journey

21:57 - Morgan recounts her journey to business partnership - and how she developed the skills necessary to succeed

30:08 - Morgan explains what Primal Kitchen is, why it was developed, and when she and her business partner knew it was time to sell the business

35:40 - Morgan shares her money mindset, and what she’s got her sights set on next in her entrepreneurial journey 

40:57 - Britta reflects on a previous call she had to push past self-doubt and do something never done before

43:14 - Morgan describes her vision for her upcoming product, and shares words of wisdom for someone who is in a similar place as her (ready to start/launch something new) 46:08 - Britta brings the episode to a close and briefly reminds us about The Brave Heart: An upcoming 8-Week Compassion Cultivation Training!