Shownotes:

Positioning is all about how you define yourself in the market. It’s the intersection of who you help, what problem you solve, and how you communicate that.

When your positioning is off—when your messaging doesn’t match the right audience—you end up spinning your wheels. You can have the best workshop or the best framework in the world, but if the people you’re speaking to aren’t the decision-makers, you won’t book contracts.

Links

Free Masterclass - 4-Step Framework to Build and Sell Profitable PD

The Education Consultant Accelerator: 90 Day Blueprint