Located in Winston-Salem, North Carolina, Joyce Farms is a family-run operation  dedicated to raising high-quality all-natural meats–including poultry, beef, and game – for chefs, artisanal butchers, and educated consumers across the United States. Among their offerings of heritage breed poultry is the world’s best chicken: the Poulet Rouge Fermier, a French farm chicken. Brothers Ryan and Stuart Joyce, the third generation of the Joyce family to be involved in the company, join host Holli Cederholm for a peek into the process of raising heritage chickens in accordance to France’s Label Rouge program.

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