Your Book Your Business Podcast

Episode 28 Julie Hall – How to use blogging to build your author profile


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I attended a workshop run by this week’s guest, Julie Hall and was immediately stuck by Julie’s knowledge and expertise about marketing. I loved her no-nonsense, practical approach and have invited Julie to come on the podcast today to talk in particular about how you can use blogging to promote your book. 

Julie doesn’t hold back on sharing her expertise and suggests tools to make blogging easier and gives practical tips to make your blogs appeal to your audience. 

About Julie Hall

Here's my bio... Julie Hall is the founder of The School of Marketing, a London based training company that specialises in marketing workshops for sole traders and small businesses. Prior to that, she founded and ran the fabulous community for women entrepreneurs, Women Unlimited where she taught over 5000 female entrepreneurs the ins and outs of how to create and market their own business and if that wasn’t enough, she also runs a small business web design agency called Springmedia. She is a self-confessed geek and loves all things to do with social media, blogging WordPress and marketing on the web.

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Your Book Your Business PodcastBy Siobhan Costello