Commitment to style over substance leads to what we call "hollow engagement".  Listen for a discussion on how to cut through all the style based content to get valuable engagement.

Commitment to style over substance leads to what we call "hollow engagement". Listen for a discussion on how to cut through all the style based content to get valuable engagement.

Episode 29: Is style over substance a sustainable strategy?

Brian and Rob discuss marketing from the perspective of the need to standout, be authentic, and just how high the bar "is" in marketing today.

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Episode 29: Is style over substance a sustainable strategy?

Episode 29: Is style over substance a sustainable strategy?