You might know Nick Saban now as the ESPN analyst in the VRBO commercials. But before that, he was the winningest coach in college football history.

7 national championships. 297 career wins. Success that really started to take hold at LSU, and a dynasty built at Alabama.

His secret? The Process.

"Discipline is doing what you’re supposed to do, when you’re supposed to do it, the way it’s supposed to be done.”

A system built on discipline, consistency, and full buy-in, down to every rep, every meeting, every play.

Saban taught his players not to focus on the scoreboard, but on what created the scoreboard. Master the inputs, and the outputs take care of themselves.

That's the mindset behind confident outreach. Especially today.

The best sales reps follow a system that moves with intention. From the first touch to the final close.

The three core tenets of "The Process"

• 1. Focus on the Next Rep. Forget the scoreboard. Focus on this rep. This moment. Do it right. Then do it again.

"Don't think about winning the SEC championship. Think about what you need to do in this drill, on this play, in this moment."

• 2. Consistency Over Intensity. It's not about bursts of motivation. It's about doing the right thing the same way, every time. That's how discipline compounds.

"Discipline is doing what you're supposed to do, when you're supposed to do it, the way it's supposed to be done."

• 3. Trust the System. You don't rise under pressure. You fall to your level of preparation. And when the system is strong, success isn't a surprise; it's inevitable.

"If you do your job, and you trust The Process, the outcome will take care of itself."