Rebrand 100: The Podcast Series

Episode 29: Why Your Brand Voice Matters More Than Your Visuals


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In a world where beautiful branding is just a Canva template away, what really sets your business apart? In this episode, host Edmund Manasan dives into the quiet power of brand voice – the tone, personality, and rhythm that breathe life into your messaging. While visuals might catch the eye, it’s your voice that builds trust, sparks connection, and makes people feel something real.


We unpack how brands like Loewe, Fenty Beauty, Marc Jacobs, and Ganni use voice to stand out in saturated markets – through warmth, wit, honesty, and a consistent tone across every touchpoint. If your visuals speak at people, your voice speaks to them. And that’s what makes them stay.


Produced by ASTIGS Design Inc. – Creative-as-a-Service

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Rebrand 100: The Podcast SeriesBy Edmund Manasan