In Episode 29 of the Wandering But Not Lost Podcast, co-hosts Matt Emerson and Jan O'Brien chat about your brand and the importance of doing the homework of how to define your brand purpose and the techniques to creating your brand mantra or statement.  In Wandering Zen, Matt takes us on a whirlwind trip to Seattle, a gem on America's northern coast!

Find our show notes at https://www.WBNLPodcast.com/Episodes