<p>Welcome back to another episode of Marketing Jukebox Podcast. Today on the show we welcome Brain Carroll for Part I of the conversation. Brian is the CEO and founder of markempa, a consultancy firm focused on helping marketers attract and convert more customers with empathy based marketing.</p>

Welcome back to another episode of Marketing Jukebox Podcast. Today on the show we welcome Brain Carroll for Part I of the conversation. Brian is the CEO and founder of markempa, a consultancy firm focused on helping marketers attract and convert more customers with empathy based marketing.

Episode 3 - Why empathy is the future of B2B marketing

Technology innovation like artificial intelligence is rapidly creating new possibilities for scaling B2B go-to-market strategies.  Get real-world insights from leaders and domain experts in enterprise accounts. Episodes are typically 15-20 minutes on very specific areas within broad topics like demand gen, marketing operations, content marketing, business buying behavior, sales development, messaging, alignment with sales, org structure/development, martech, funnel optimization, and advanced segmentation and targeting strategies. Help us start a movement to transform B2B marketing by sharing evolving knowledge of what really works.

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Technology innovation like artificial intelligence is rapidly creating new possibilities for scaling B2B go-to-market strategies. Get real-world insights from leaders and domain experts in enterprise accounts. Episodes are typically 15-20 minutes on very specific areas within broad topics like demand gen, marketing operations, content marketing, business buying behavior, sales development, messaging, alignment with sales, org structure/development, martech, funnel optimization, and advanced segmentation and targeting strategies. Help us start a movement to transform B2B marketing by sharing evolving knowledge of what really works.

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Episode 3 - Why empathy is the future of B2B marketing

Episode 3 - Why empathy is the future of B2B marketing