Hey guys. Chris Book here. On this week's show, we're going to get to know one of the smartest minds here is - and one heck of a nice guy. The one and only Chris Sietsema. We'll learn some fun facts about him and he'll share a bit about his perspectives on life. It's not much for analytics this week, but it's huge on personality from a great analytics professional.

You can get in touch with Chris Book on Twitter and LinkedIn and Chris Sietsema on Twitter and LinkedIn. You can also email the show at [email protected].