Tons of acorns on the ground lately. If they stay on the sidewalk, will the function of the seed be expressed? A seed must be planted and watered and have sun and proper food to grow. The same with any idea. A new patient walks into your office and they may have no idea what chiropractic really is. That is your seed opportunity. If you tell them nothing, don't expect the seed to grow. But if you do tell them about chiropractic, then the seed may germinate in fertile ground.