STUFF FROM THE LOFT - Dave Dye

Episode 32: Another post about radio advertising. (Sorry.)


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There may even be another one, along with Paul Burke I’m trying to track down the 100 best radio ads.
(If you have any send them in.)
But onto this one, one of the surprising joys of doing this blog is unexpected things that turn upon my doorstep.
Proofs, agency brochures, old DVDs, all manner of ephemera. (Or ‘crap’ as my wife calls it.).
It’s lead me to post blogs on David Abbott’s BT Pitch, Fallon McElligott’s Rolling Stone campaign (thanks for the tear-sheets Brian Burch, posting soon), and this one: ’21 Years Of Radio Advertising’.
A one celebration of the best of the U.K’s radio advertising, it includes advice and reflection from some of its best practitioners; Tim Delaney, David Abbott, John Hegarty and more.
Interestingly, it says on the cover ‘Commercial Radio. It’s time has come.’
I wasn’t aware of that in 1994.
I have no idea who sent me this, whoever you are; thank you.
For the rest of you; enjoy.
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STUFF FROM THE LOFT - Dave DyeBy Dave DYE

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