Founders DNA by ThinkUp

Episode 32: Lanor Daniel, Co-Founder & CEO at Shopper AI


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In this episode, we sat down with Lanor Daniel, Co-Founder & CEO at Shopper AI, a company that is aiming to be the next generation of Shopper research, by using cutting-edge behavioral recognition technology powered by proven algorithms to show how customers make decisions at the shelf. Unlike other research tools which are expensive, difficult to run frequently, and are subject to answer bias, ShopperAi is based on a continuous review of customer behavior in real store environments, and with ShopperAI you can: Identify opportunities to increase revenue and profit; Track shoppers behavior at the shelf, product interactions, time to purchase, conversation rates and more; Experiment with variations in price, location, packaging and promotions to convert your shoppers and increase sales; And much more

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