On this episode of Outperform, we take a journey through affiliate marketing and travel with Brian Kelly – AKA, The Points Guy -- one of the largest credit card industry affiliate marketers and travel influencers.

Brian is the founder and CEO of The Points Guy (TPG), the preeminent voice in the industry of credit card points, miles and everything travel-related. Brian launched TPG in 2010 during his time as a Wall Street road warrior, but developed his keen sense for maximizing travel experiences while minimizing spending much earlier at the age of 12.

Since then, Kelly has grown The Points Guy into a powerhouse affiliate marketing travel and lifestyle media platform and was voted Forbes #1 travel influencer in 2017.

Show Notes

• What inspired Brian to start The Points Guy (TPG) site and blog
• Why normal affiliate marketing techniques won’t work with credit card companies
• How much Brian made the first month he did affiliate marketing
• Why Brian is proud to call himself an affiliate
• How large publishers like Lifehacker, Business Insider, etc. are working with The Points Guy through their partner program
• Brian’s take on FTC disclosures
• Advice Brian has for publishers just getting started in affiliate marketing
• What Brian enjoys most about helping people maximize their travel
• What TPG is doing to support charities through Points for Peace
• Brian’s favorite country to travel to
• Brian’s go-to credit card for dining
• Brian’s first choice for coach, business and first-class travel
• Biggest professional mistake that Brian’s learned the most from

 

Hear more Outperform podcast episodes at http://www.accelerationpartners.com/resource-center/our-podcasts/.