Daniela is a Syracuse native who recently moved back home after a decade+ of nurturing her career in advertising.  She spent the first half working in NYC at advertising agencies and the rest working in San Francisco at Facebook, GoPro and Netflix. 

From Daniela's  perspective, this is a conversation about her consulting business CaliYork Consulting and how she helps to grow businesses through digital marketing. Daniela shares some tips on how to best leverage social media and how she defines success. 
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