Two Pixels Off

Episode 36: How to Price a Website - Your Ultimate Guide


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Pricing creative projects can feel like a guessing game, but it doesn’t have to be! In this episode of Two Pixels Off, we dive into the strategies behind pricing a website project for a restaurant client.

Mike Janda and Brad Hussey share their unique approaches to pricing, reveal their final numbers, and explore the art of triple-threat pricing.

What’s in This Episode?

πŸ“Œ Fun audience comments and listener feedback.

πŸ“Œ A competitive deep dive into pricing a restaurant website project.

πŸ“Œ Triple-threat pricing: What it is and how to use it effectively.

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Episode Highlights:

πŸ“Œ Kicking things off with listener comments and shoutouts.

πŸ“Œ Introduction to the mock restaurant website project.

πŸ“Œ Mike’s pricing strategy: From cost analysis to market comparison.

πŸ“Œ Brad’s nimble freelancer approach to pricing.

πŸ“Œ Triple-threat pricing explained and applied.

πŸ“Œ Using Wix Studio Pitch for effortless client proposals.

Key Takeaways for Freelancers & Agencies:

πŸ“Œ Understand Your Costs: Break down your base rate and production costs to ensure profitability.

πŸ“Œ Market Research Matters: Use data points to justify your pricing to clients and build confidence in your quotes.

πŸ“Œ Triple-Threat Pricing: Offer clients three options to fit different budgets while highlighting the value of premium packages.

πŸ“Œ Leverage Tools: Resources like Wix Studio and Wix Pitch can enhance your workflow and make your proposals shine.Β 

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πŸ”— Additional Resources:

About Two Pixels Off (Podcast)

Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform!
Learn More: https://twopixelsoff.com


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Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises.
Learn More: https://wixstudio.com


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Connect with Mike Janda

Website: https://michaeljanda.com
Community: https://morecreativeacademy.com
Instagram: https://instagram.com/morejanda
YouTube: https://youtube.com/morejanda
LinkedIn: https://linkedin.com/in/morejanda
Courses: https://morejanda.teachable.com


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Connect with Brad Hussey

Website: https://www.bradhussey.ca/
Community: https://creativecrewcommunity.com/
X: https://twitter.com/bradhussey
Facebook: https://facebook.com/bradhussey
LinkedIn: https://linkedin.com/in/bradhussey
Instagram: https://instagram.com/bradhussey
YouTube: https://www.youtube.com/@CreativeCrewCommunity

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Two Pixels OffBy Michael Janda and Brad Hussey

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